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You are here: IGCSE Business Marketing Revision Notes

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Revision Notes

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# Article Title Hits
1 objectives of marketing 31558
2 SWOT analysis 20364
3 Market segmentation 17503
4 Marketing Mix 18395
5 Why is marketing research needed? 19956
6 Primary research 13020
7 Process of marketing research 28685
8 Secondary research 15734
9 Factors affecting market research information 16564
10 How to design a questionnaire 21333
11 Role of product in marketing mix 17415
12 New product development 12757
13 Branding and its importance 14534
14 Packaging 12397
15 Product Life Cycle 21693
16 Pricing strategies 16604
17 Determining price in a free market 12162
18 Marketing mix | Promotion 12798
19 Advertising 10567
20 Promotion | Sales Promotion 21024
21 Promotion | Personal selling 16555
22 Promotion | Public relations 11323
23 Promotion | Customer service 9763
24 Marketing mix | Place 14817
25 Marketing plan 13030
26 Role of wholesaler 20330
27 Choosing a channel of distribution 12871
28 Functions of different departments 10032
29 Mediums of advertising 30002
30 Technology and the Market Mix 5486

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