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You are here: IGCSE Business Marketing Revision Notes

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Revision Notes

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# Article Title Hits
1 objectives of marketing 23760
2 SWOT analysis 15725
3 Market segmentation 13751
4 Marketing Mix 14770
5 Why is marketing research needed? 14736
6 Primary research 10077
7 Process of marketing research 24391
8 Secondary research 12662
9 Factors affecting market research information 11354
10 How to design a questionnaire 16675
11 Role of product in marketing mix 12376
12 New product development 9991
13 Branding and its importance 10657
14 Packaging 9678
15 Product Life Cycle 17478
16 Pricing strategies 12935
17 Determining price in a free market 8410
18 Marketing mix | Promotion 9713
19 Advertising 8081
20 Promotion | Sales Promotion 16183
21 Promotion | Personal selling 11571
22 Promotion | Public relations 8582
23 Promotion | Customer service 8078
24 Marketing mix | Place 11724
25 Marketing plan 10329
26 Role of wholesaler 13790
27 Choosing a channel of distribution 9658
28 Functions of different departments 7834
29 Mediums of advertising 22582
30 Technology and the Market Mix 1651

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