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You are here: IGCSE Business Marketing Revision Notes

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Revision Notes

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# Article Title Hits
1 objectives of marketing 26846
2 SWOT analysis 17262
3 Market segmentation 14898
4 Marketing Mix 15941
5 Why is marketing research needed? 16293
6 Primary research 10999
7 Process of marketing research 25907
8 Secondary research 13581
9 Factors affecting market research information 12771
10 How to design a questionnaire 18005
11 Role of product in marketing mix 13834
12 New product development 10791
13 Branding and its importance 11840
14 Packaging 10451
15 Product Life Cycle 18693
16 Pricing strategies 14051
17 Determining price in a free market 9428
18 Marketing mix | Promotion 10742
19 Advertising 8861
20 Promotion | Sales Promotion 17834
21 Promotion | Personal selling 13179
22 Promotion | Public relations 9490
23 Promotion | Customer service 8654
24 Marketing mix | Place 12742
25 Marketing plan 11142
26 Role of wholesaler 15657
27 Choosing a channel of distribution 10613
28 Functions of different departments 8544
29 Mediums of advertising 24856
30 Technology and the Market Mix 2799

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