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You are here: IGCSE Business Marketing Revision Notes

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Revision Notes

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# Article Title Hits
1 objectives of marketing 18897
2 SWOT analysis 13196
3 Market segmentation 11926
4 Marketing Mix 13229
5 Why is marketing research needed? 12702
6 Primary research 8783
7 Process of marketing research 21202
8 Secondary research 10749
9 Factors affecting market research information 9194
10 How to design a questionnaire 13558
11 Role of product in marketing mix 10260
12 New product development 8592
13 Branding and its importance 8981
14 Packaging 8227
15 Product Life Cycle 13561
16 Pricing strategies 11233
17 Determining price in a free market 6772
18 Marketing mix | Promotion 8293
19 Advertising 7014
20 Promotion | Sales Promotion 13298
21 Promotion | Personal selling 8769
22 Promotion | Public relations 7171
23 Promotion | Customer service 7252
24 Marketing mix | Place 9974
25 Marketing plan 9021
26 Role of wholesaler 10793
27 Choosing a channel of distribution 8276
28 Functions of different departments 6697
29 Mediums of advertising 18431

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