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You are here: IGCSE Business Marketing Revision Notes

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Revision Notes

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# Article Title Hits
1 objectives of marketing 26236
2 SWOT analysis 16942
3 Market segmentation 14636
4 Marketing Mix 15657
5 Why is marketing research needed? 15943
6 Primary research 10773
7 Process of marketing research 25589
8 Secondary research 13365
9 Factors affecting market research information 12444
10 How to design a questionnaire 17701
11 Role of product in marketing mix 13533
12 New product development 10575
13 Branding and its importance 11559
14 Packaging 10241
15 Product Life Cycle 18418
16 Pricing strategies 13806
17 Determining price in a free market 9192
18 Marketing mix | Promotion 10500
19 Advertising 8678
20 Promotion | Sales Promotion 17480
21 Promotion | Personal selling 12809
22 Promotion | Public relations 9307
23 Promotion | Customer service 8527
24 Marketing mix | Place 12557
25 Marketing plan 10982
26 Role of wholesaler 15216
27 Choosing a channel of distribution 10386
28 Functions of different departments 8361
29 Mediums of advertising 24272
30 Technology and the Market Mix 2532

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